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190000NG Requisition #
Position Overview: 

Our Public Relations Manager will plan, direct and execute Entrust Datacard’s media relations and social media initiatives to build brand awareness, drive customer interest in solutions, and enhance the company’s reputation. We are looking for a hands-on, collaborative communications professional who both will develop and execute media relations and social media activities, and direct key internal and agency resources. As a key member of the Communications team, our Public Relations and Social Media Manager will work closely with stakeholders across the global marketing team, our product and technology teams, and our industry to support Entrust Datacard’s strategic objectives.

Key Actions/Activities
  • Effectively plan and manage and execute strategic, results-driven media relations and social media initiatives to enhance brand awareness and interest in Entrust Datacard solutions.
  • Manage  the company’s social media network presence on LinkedIn, Twitter, Facebook and other international and emerging channels.
  • Collaborate with the marketing team and product management to effectively launch new tech products, promote thought leadership positioning and drive strategic initiatives.
  • Utilize listening and monitoring tools to track, measure, analyze and report the effectiveness of media relations and social media activities and results to the organization.  Engage and manage outside agencies/vendors to ensure that PR efforts are executed on time and aligned with corporate and brand messaging.
  • Create and source content for multiple communication channels, news media, social networks, and blog.
  • Build and maintain relationships with key industry and local media contacts.
  • Identify and secure appropriate speaking engagements and awards.  
  • Assist in crisis management as needed
  • Strategize with and educate marketing leaders on incorporating relevant social media into the various marketing programs

Basic Qualifications
  • Bachelor’s degree in Marketing, Journalism, Public Relations and/or Communications

  • 5+ years of public relations and social media experience

  • Familiarity with a variety of PR, social media, and media relation’s concepts, practices and procedures

  • Proven excellence in writing in a wide variety of formats and under deadline pressure

  • Experience creating and executing social media strategies
  • Must be lawfully able to work within the US and have unrestricted work authorization for US
Preferred Qualifications:

Travel Requirements:  Up to 15%

About Entrust Datacard

Consumers, citizens and employees increasingly expect anywhere-anytime experiences — whether they are making purchases, crossing borders, accessing e-gov services or logging onto corporate networks. Entrust Datacard offers the trusted identity and secure transaction technologies that make those experiences reliable and secure. Solutions range from the physical world of financial cards, passports and ID cards to the digital realm of authentication, certificates and secure communications. With more than 2,500 Entrust Datacard colleagues around the world, and a network of strong global partners, the company serves customers in 150 countries worldwide.

For more information, visit Follow us on Twitter, YouTube and LinkedIn.

Entrust Datacard Corporation is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, sex, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.




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