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Field Marketing Specialist, Digital

📁
Sales/Marketing
📅
190000DY Requisition #
Field Marketing Specialist

Reporting to the Director of Field Marketing, Americas,  the Field Marketing Specialist will be a key member of the Americas field marketing team, leading execution of key initiatives, campaigns, and events in partnership with the region team across all business lines. Entrust Datacard is looking for a motivated and articulate individual who wants to make a significant contribution to the Company’s marketing department.

 
Responsibilities:
  • Work with sales leaders to understand their marketing needs, and internal marketing partners to develop and execute appropriate programs, events and marketing materials.

  • Communicate planned programs, continually gather feedback on sales needs and opportunities to share with corporate marketing and business lines.

  • Educate sales teams and partners on current campaigns and promotions and track results  

  • Lead the planning in North America and Latin America for smaller regional event activities including completing the planning guide, contract execution and shipping booths products and other related promotional collateral.

  • Support corporate events team in planning and execution of EDC presence at major events in region

  • Works closely with key channel partners to develop joint marketing plans and campaigns, allocating market development funds and tracking results. Creates communication program and cadence to keep partners abreast of new solutions, campaigns, and other business-building opportunities.

  • Provides input and intelligence to key business leaders on market and competitive dynamics in key vertical markets – financial services, enterprise security, and government

  • Work with corporate digital marketing team to enhance and make sure that the North America requirements are represented.


Basic Qualifications
  • Bachelor’s degree
  • 3+ years’ experience in marketing, preferably field marketing
  • Experience with event planning
  • Experience working for or with a digital or software based enterprise
Preferred Qualifications:
  • Experience working in the government sector
  • A confident manner with excellent interpersonal skills
  • Strong written communication skills
  • Strong skills in use of Microsoft Office; word, Excel and PowerPoint
  • Excellent project and time management skills – pays attention to detail
  • salesforce.com  experience
  • Eloqua experience
  • Bilingual Spanish or Portuguese
 
Travel
  • Must be willing to travel up to 15% of time.

 
 
 
 
About Entrust Datacard
 

Our growing company relies on curious, dedicated and innovative colleagues to anticipate the future and provide solutions for a more connected, mobile and secure world and do more with less Entrust Datacard technologies and expertise help government agencies, enterprises and financial institutions in more than 150 countries serve and safeguard citizens, employees and consumers. Each year, our solutions secure billions of transactions — and every day, our technologies issue and manage more than 10 million secure identities. How do we do all of this? Together.

Join us. Together we’ll create solutions for a more connected, mobile and secure life.

For more information, visit www.entrustdatacard.com. Follow us on Twitter, YouTube and LinkedIn.

 
 

Entrust Datacard Corporation is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, sex, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.

 

NO AGENCIES, NO RELOCATION

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